Our coffee love affair
3 Jul
Can you believe that we consume 400 billion cups of coffee every year?
In the USA alone 400 million cups of coffee are downed every day!
That’s 146 billion cups a year.
Starbucks is on track to generate more than $7 billion in 2010 purely from selling beverages, which accounts for about 60% of the comapny’s revenue.
And I haven’t even mentioned Italy yet. I’m sure you get the picture.
We’re spending A LOT of money buying coffee.
It is expected that by 2012 coffee sales in the USA will grow to $59 billion!
Imagine the change we could create if we could funnel just a tiny amount of that money to people making a difference.
We’re not asking you to stop having your coffee experience every day. We’re asking you to start by giving up just one and telling a friend who will join you. Then they’ll tell their friends, their family and their Facebook and Twitter networks.
And before we know it we will have made something extraordinary happen.
Photo by egor
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